Get your Gap Score
Marketing and growth

Spot trends in your industry

What's changing in your field and what it means for you.

Best for
Owners
Est. time saved
1–2 hours
Works with
ChatGPT, Claude and Gemini

When to use it

  • You want to know what's changing before it catches you out.
  • You're planning for the next year.

When not to

  • If you need certain facts for a big decision. Check every source yourself.

What to have ready

  • What your business does and where
  • Any articles or news you've seen, pasted in

The prompt

Fill in the [BRACKETS], then paste it into ChatGPT, Claude or Gemini.

› the prompt
You're helping me understand what's changing in my industry and what it means for my business.

My business: [WHAT YOU DO AND WHERE]
Anything I've read or noticed: [PASTE ARTICLES, NEWS OR NOTES, OR "NOTHING YET"]

Please:
1. Give a short overview of where the industry stands.
2. List the main trends, and for each, what it could mean for a business like mine.
3. Suggest one or two ways I could take advantage of each, or protect against it.
4. Put your findings in a table: trend, what it means, what to do, source.

Rules:
- If you can browse the web, show a link for every fact. If you can't, say so and only use what I've pasted.
- Label anything you can't back up as "unchecked". Don't invent figures or sources.
- If any of this is for my team or customers, it's a draft for me to check first.

Example input

A made-up example of what the brackets might say.

Business: a small accounting firm in Raleigh. Noticed: clients asking about Making Tax Digital, and more of them using app-based banks.

Tips

  • Click every link before you rely on it. AI can get sources wrong.
  • Pick one trend to act on, not all of them.

Want prompts built around your business?

Our AI Tool Audit finds the jobs worth handing to AI, and writes ready-to-use prompts for your top three.